OUR Best Sellers

Pure

A philosophy of healing through natural ingredients found in Madagascar

Clinical

Driven by advanced ingredient science widely studied for its efficacies and results

Time-Tested

Over 50 years of time-honored skincare rooted in wound-care

8OM SOLD

1 Tube Sold Per 3 Sec Elastic Radiance Facial Cream


*Based on cumulative sales of Centellian24 Madeca
Cream from 2015 to 2025

Revitalize Your Skin with Total Derma Care

Centellian 24 Madeca Cream Time Reverse

From Centellian 24, Dongkook Pharmaceutical’s flagship derma-cosmetic brand. Built on over five decades of expertise in Centella Asiatica, each formula harnesses the power of this skin-soothing botanical to help revive and nourish the look of skin—supporting all-day and all-night comfort, protection, and vitality.

Advanced Total Anti-Aging Care with 10 Powerful Benefits

Designed to address visible signs of skin aging, Madeca Cream Time Reverse delivers total care in one advanced formula. This multi-benefit anti-aging cream helps improve the look of elasticity, wrinkles, skin texture, and radiance while providing deep moisturizing and soothing comfort. With continued use, skin appears smoother, firmer, more refined, and revitalized—supporting a healthier, more youthful-looking complexion day and night.

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Dongkook Pharmaceutical

Since 1968, Dongkook Pharmaceutical’s Madeca Skin Science has led anti-aging with Centellian24, powered by TECA (Titrated Extract of Centella Asiatica).

Backed by over 50 years of dermatological research, this purified extract (rich in madecassic acid, asiaticoside, and asiatic acid) supports skin repair, neutralizes free radicals, and boosts collagen for healthier skin.

The Era of TECA

Titrated Extract of Centella Asiatica
TECA is an exclusive functional ingredient developed by Dongkook Pharmaceutical.
TECA is proven to be extra soothing and revitalizing, unlike regular cica.

CLEAN BEAUTY

A philosophy of healing through ingredients found in nature.

SIMPLE FORMULA

Using fewer and better ingredients,sticking to the essentials.

TIME-TESTED

Over 50 years of time-honored skincare rooted in science and nature.

The Making of TECA: A 180-Day Journey

Harvesting from Nature

Centella asiatica, grown wild in Madagascar,is carefully harvested and naturally dried in
the ocean breeze.

Rigorous Quality Control

The raw material undergoes morethan 200 meticulous quality checksto ensure safety and consistency.

High-PurityExtraction

A sophisticated 7-step extraction
process is applied to achieve the
highest purity of active
compounds.

Experience the Full Potential of TECA

MADECA CREAM TIME REVERSE

Boosts moisture and skin elasticity for up to 240 hours

Protein-rich formula absorbs 251% faster into the skin

Helps enhance skin firmness and improve visible signs of anti-aging

Powered by NEW Activated TECA™

At its core is NEW Activated TECA™, Dongkook Pharmaceutical’s proprietary skin care innovation. Extracted via a 7-step process, only 2% of high-purity, high-concentration TECA™ is obtained from 100kg of Centella Asiatica.

With 3X stronger core efficacy and 3-layer liposomal technology, it enables efficient, multi-depth absorption to boost skin recovery, resilience, and anti-aging at deeper skin levels.

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Frequently Asked Questions

Why does my skin feel itchy after application?

This may be part of the skin's naturalpurging processas it adjusts to a newproduct. We recommend using it every 2-3 days at first, then graduallyincreasing frequency to allow your skin time to adapt.

Why does the texture feel heavy or sticky?

Our product may feel rich at first, but it absorbs deeply into the skin. Adjustthe amount based on your skin's needs-apply a pea-sized amount in themorning as a nutrition cream, and use a slightly thicker layer at night as asleeping pack.

Why is the cream slightly yellowish in color?

We do not use artificial colorants. The cream's natural white or yellowish
hue comes directly from the extracted ingredients.

Can I use this ifI have acne-prone skin?

Our Revitalizing Cream and Serum are designed to deliver moisture and
nourishment, not specifically to treat acne. However, the key ingredient TECA has been scientifically shown to help soothe and rejuvenate skin,
which may support overall skin health.

Are the products safe to use during pregnancy?

All products are hypoallergenic-tested and suitable for general use.However, since pregnancy can cause hormonal changes and heightened skin sensitivity, we recommend consulting your doctor before use.